Client story
Taking the design pressure
out of website launches
AccuNet is a website development company with a strong focus on function.
- Website development company
- Design was the launch bottleneck
- Less stress per launch
★★★★★
“Definitely helps our website launch process run smoothly.”
By the numbers
226
Requests delivered
< 15 hours
Median time from request to first design back
1,550 hours
Design hours their team did not spend
$34,000
Estimated saving against the same hours done in-house
How it went
From pressure on every launch
to a rhythm that works
The challenge
Before Deer Designer, AccuNet was dealing with slow turnaround, underwhelming designs, high costs, and design work the team sometimes had to handle itself.
Julie Braun describes the effect less in terms of a business metric and more in terms anyone responsible for client delivery understands.
The development side might be under control, but the team still had to make sure the visual work was strong enough to impress the person ultimately approving the website.
That put additional pressure on every launch.
“High stress on giving clients impressive website graphic design.”
Why Deer Designer
AccuNet found Deer Designer through a Facebook group for agencies.
The initial appeal came down to price and plan flexibility.
But the working relationship solved something more important: AccuNet gained a design team that could support its ongoing workload and stay with a piece of work through revisions rather than treating the first draft as the finish line.
That flexibility matters when AccuNet isn’t the only party making the call. Website design has to survive client feedback too.
Faster when the direction is clear
AccuNet primarily uses Deer Designer for landing pages and custom illustrations.
For Julie, one of the biggest advantages is turnaround.
And she’s noticed a clear relationship between the quality of the input and the speed of the output.
That creates a relatively simple working rhythm. AccuNet brings the website context and a clear direction. Deer handles the visual work. Feedback goes back in when needed until the client is comfortable with the result.
“Fast turn around time, especially if I give focused instruction.”
The impact
Julie doesn’t tie AccuNet’s business growth directly to design, and she wouldn’t claim that Deer Designer caused it.
What she can point to is the effect on the people doing the work.
AccuNet has saved both time and cost, while gaining enough additional capacity to handle more client work at once.
And for a team trying to keep website projects moving toward launch, removing a recurring source of stress has value of its own.
“I can not tie our business growth to our designs, but I can say it has reduced the stress within our office immeasurably.”
A piece of the work
A township seal,
rebuilt to actually print
One example of what goes through: an old raster logo redrawn as clean vector artwork.
“Flexible and willing to rework designs until client is satisfied.”
The design side, handled.
AccuNet stopped absorbing the design pressure on every launch. See how a Deer Designer pod can carry the visual work through client feedback and out the door.