On-demand design service trends and predictions

I have such fond memories of the days before the Internet! Back then, businesses relied heavily on word-of-mouth, and it was so important for them to get referrals. 

When I was young, I was so lucky to have the same dentist as my grandparents, since she was the only one in the area. It was such a special bonding experience!

I can’t believe I can’t remember the dentist’s name even though she extracted four of my teeth! Surprisingly, her clinic didn’t have any signage, so only a few people were aware of its whereabouts.

Nowadays, before I step out the door for an appointment, I like to do a quick search on Google or social media to look at all the available options.

Then, I’ll reach out to the businesses and ask them a few questions to learn more about their prices and see what people have been saying about their services. That way, I can make an informed decision.

I’m sorry to say that I’m one of those people who judge businesses by how well they present themselves online. Those companies have to deal with people like me all the time right now.

In the modern world, everything is about how it looks. It’s the most important part of branding, marketing, and advertising, and it can persuade and hook a customer.

Traditional design methods, on the other hand, are changing quickly, and on-demand design services are becoming more popular than ever. This trend doesn’t seem to be slowing down any time soon.

As businesses continue to digitize and grow their online presence, they need more creative assets to keep up with the needs of social media platforms.

With on-demand design services, businesses can get a steady stream of creative content without having to pay for a full-time agency or a designer to work in-house.

Design will grow and change in many ways in the years to come. In this article, we’ll look at how it might change in the future for both customers and service providers.

The tandem of AI and human designers

With the rise of AI technology, some people think that algorithms and automation will take over design in the future. But it’s important to note that AI designers are only as good as the data they are trained on.

They can produce designs based on past trends and data but may struggle to produce something unique that caters to specific business needs. 

Human designers can inject creativity, intuition, and empathy into their work, and this is where AI designers fall short.

The process of designing is not just about creating beautiful visuals but also understanding the business and its target audience to deliver something that resonates with them.

Customizable templates

Another trend that we can expect to see more of in on-demand design services is the use of customizable templates. Businesses can save time and money by using these ready-made designs that can be changed quickly to fit their needs.

This is a solution for business owners or start-ups who don’t have the resources to hire a full-time designer but still want to maintain a consistent brand identity.

TIP: If you have an account with Deer Designer, ask your account manager about the options for having customized templates created using Canva.

Speed as a priority

In the on-demand design industry, speed is of the essence. With the rise of social media and the availability of AI tools, businesses need to be able to produce content quickly to keep up with their audience’s demands.

Expect more on-demand design services to focus on speedy delivery, with a 24-hour turnaround time becoming the norm for many.

This puts pressure on designers to work more efficiently and deliver high-quality work within tight deadlines.

Collaboration

Collaboration is a trend that will continue to shape the on-demand design industry. Businesses and designers will work together more to make a brand identity that works well and is consistent.

This will mean that designers and businesses will have to talk more to make sure that design work fits with business goals and brand identity. 

As the target market becomes more dynamic, open communication is a must between the client and their design team.

Designing for the future

The rise of AI designers and the launch of more design tools have certainly caused a stir in the design industry, but the need for human designers will remain strong.

Because of these changes, designers can make designs faster, but they still have less freedom and creativity. In reality, you don’t have to pick just one. You can have both through an on-demand design service.

On-demand design services have the speed of AI and the design thinking of professional designers. At a reasonable price, you can get the best of both worlds.