on-demand design,on-demand graphic design,on-demand design services

Pros and cons of on-demand design services

Business owner choosing to outsource to DIY or Deer Designer crossroads arrow path
When it comes to design services, there are so many options to choose from.

Eenie meenie miney moe,

Should I sign up or hire a designer, though?

If the service stinks, can I let go?

Eenie meenie miney moe.

Right now, you are scaling and looking into having more designs made for your company. You are contemplating whether to hire a freelancer or subscribe to an on-demand design service like Deer Designer.

With limited time and funds, the decision is quite a tough one to make.

We feel you, and we will be honest.

Currently, one of the biggest trends in digital or web design is on-demand design services. They are an effective way of getting professional design work done without the ego of seasoned designers or the hassle of hiring and firing people.

However, there are advantages and disadvantages associated with using these services. Here are the pros and cons of using on-demand design services to help you choose wisely.

PROS of on-demand design services

It’s super convenient

Sign up today, get your designs tomorrow. On-demand design services offer convenience by providing quick and easy access to design professionals.

You can submit your design request online, specify your requirements, and get a design delivered without the need for lengthy hiring processes or interviews.

You save time without having to DIY

Do you remember all that time you wasted trying to do everything yourself? Yup! That’s hours of your life you will never get back.

With an on-demand design service, you will never have to touch Photoshop again. We’ll do it all for you. And because you own the ideas for the designs, you still have control over the outcome.

Quick turnaround

Since on-demand design services specialize in fast delivery, you can expect a quick turnaround time for your design requests. This can be particularly beneficial when you have tight deadlines or need immediate design solutions.

race car driver speed design website
Thanks to our processes and design skills, we deliver fast.

No more HR headaches

You might not want to do the sourcing, hiring, training, etc. Real talk: You’re better off growing your business than doing menial HR tasks.

Getting freelancers on board can get iffy: pay per hour/project, surprise fees, disappearing in the middle of a project: not a good experience.

As you grow, an on-demand design service grows with you.

You can add designers to your team to expedite bulk requests, especially during peak design seasons such as when you win more clients than expected and even on holidays like Christmas and Black Friday.

You probably keep track of your historical sales data and the market’s response during certain periods, so you know when the peak seasons are. Since you’re prepared for the surge, you can set your ads strategically to capture customers.

business owner interviewing a designer sofa and desk
No more wasting time interviewing, hiring, training and firing designers.

You get high quality designs

Our process ensures that you get professional and quality designs according to your requests. I’m not sure how other on-demand design services are doing, but we have an excellent track record for speed and quality.

We make sure our clients get enough design time for each request they send in.

Your design team is composed of your personal designer, your account manager, and your quality analyst, so your design requests have three sets of eyes looking over them.

It’s cost-effective

Cost-effective: Traditional design agencies or freelancers often charge high fees for their services.

On-demand design services, on the other hand, may offer more affordable pricing structures, allowing you to access professional design at a lower cost.

You have the creative power of Squads

With other design services (or freelancers), you’re limited to the skills of one designer. If they’re a web designer, they might not be good with print work. Or logos. Or even simply retouching imagery.

With Deer Designer, if you have a request that’s out of the designer’s comfort zone, there’s no need to worry because they are all part of multi-skilled Squads. Our Squads are groups of 10 to 12 designers with different skill sets.

Whenever your designer isn’t comfortable with a particular design request, they can ask their Squad for help to deliver the best design options for you.

Best designers design team
Get your own design team today!

You can control your expenses

Even in lean months, we help you by giving you the option to pause the service. You’re not tied to a long-term contract. We believe in the quote: “If you love a client, let them go, and if they come back, they are always yours.” 😘

CONS of on-demand design services

In-person collaboration is limited

On-demand design services may not provide the same level of collaboration and back-and-forth communication as working directly with a designer. This can lead to a lack of personalization and a potential misinterpretation of your design needs.

You should have recurring design needs

If you need ad-hoc design work, signing up for a subscription-based service might be a waste. Sure, you will get your money’s worth if you only use it for one month.

But the real value is in constantly working with your design team, as they’ll learn your preferences and deliver the designs faster and better.

On-demand design services are a better fit for people and companies with ongoing design tasks, such as web agencies, marketing teams, start-ups, and the like.

You need to give actionable feedback

Even if your design team keeps sending you hundreds of alternatives for a design request, without your actionable feedback, you might not like any of them. And that’s because they need your direction to know what you have in mind.

Designers are not mind-readers, right? The only way for your team to learn your preferences is through your feedback; especially in the beginning when they know nothing about you.

Feedback shouldn’t have to be lengthy, though. A simple note, a few bullet points, or even a quick video recording (or screencast) will go a long way.

outsourcing client and designer talking with gears and laptop
Feedback is essential.

Lack of long-term relationships

On-demand design services are typically transactional in nature, which means you may not establish a long-term relationship with a specific designer.

This can be a drawback if you prefer to work with the same designer for consistency or have ongoing design needs.

Intellectual property concerns

When using on-demand design services, it’s important to understand the ownership and licensing terms for the designs you receive.

Some platforms may retain partial ownership or impose restrictions on the usage of the designs, which could limit your freedom to use them as desired.

With Deer Designer, your designs are 100% yours. We sometimes ask for your permission to feature your designs in our website or social media but if you disagree, we will not do it.

You want it all, and you want it now

If you need everything for yesterday and can’t wait 1 business day to get your designs back, Deer Designer won’t be for you, or any other on-demand design service out there.

Besides, it’s impossible to get a full-time designer at this price point. With this business model, you do share your designer with other clients. We offer a healthy ratio between clients and designers in comparison to other services out there.

The pros outweigh the cons

The cons of on-demand design services are easily manageable through planning.

By giving actionable feedback, you can eventually leave your requests to the pros with minimal supervision because the designer will have known your preferences by then.

We know that there are plenty of reasons to hire a designer, but there are also some drawbacks to on-demand services.

I hope this article helps you make an informed decision for your needs. If you want to know more about our services, book a client-fit call today!