Outsource design work: graphic design outsourcing even during downtimes
Ever feel like you’ve got a Ferrari parked in your garage but nowhere to drive?
That’s Deer Designer during your slow season.
You picked the speed demon of outsource graphic design service options out there. Smart move.
But now business has hit a speed bump. Client projects? Scarce.
You might not need as many designs done for your clients as you usually do.
Those unlimited design requests? Just sitting there. Revving their engines.
You could pause the service for free, but it might feel like letting that Ferrari collect dust. What a waste, right?
It may seem like a waste to not take advantage of the unlimited design requests.
So what now? Time to take that bad boy for a joyride.
But where to? Down your own brand’s highway, of course.
Sure, Deer Designer usually races for your clients with high-quality designs. But who says you can’t be in the driver’s seat?
Think of it as tuning up your business. Giving it a fresh coat of paint.
Polish that logo. Soup up your website. Trick out your social media.
It’s the best time to improve your own marketing efforts and rope in new customers!
In this guide, we’ll map out your brand’s pit stops.
We’ll show you how to upgrade your look, boost your online horsepower, and create content that leaves your competition in the dust.
Ready to put the pedal to the metal? Let’s roll.
(Alright, I tried to switch things up from the “food-related” intro I usually use. Let me know if that worked better 😆)
Refresh your brand identity and logo with outsource design
When was the last time you updated your brand?
A brand refresh can give your business a new lease on life.
It’s an opportunity to update your visual identity, making it more modern and appealing to your target audience.
While you’re not crunching through time trying to make it to deadlines, it’s the best time to have a brand refresh.
Yes, this can seem like a lot of work but there’s no better time to do it than now when you’re not as busy!
Here are some aspects of your brand that you can update with Deer Designer:
Update your logo design
Think about it, if you’re a design, marketing, or web development agency with an outdated logo you haven’t changed since 2012, what does that tell your audience?
Your logo is the face of your brand.
Having a memorable logo can help people recall your brand better and let you build a brand reputation.
Updating it can make a significant impact on how your business is perceived.
It tells people that you care about updating your services and image to stay trendy.
If your logo looks outdated, we can redesign it to reflect a more contemporary and professional image that fits your current brand better.
Here are some guides about logo design that can help with your decision:
➡️How to design a logo for your brand or startup: good logo design tips with examples
➡️Exploring famous brand logo redesign examples, both the successes and fails
➡️The do’s and don’ts of logo design: 7 mistakes to avoid
Color scheme update
Colors play a crucial role in brand recognition.
Think of the color scheme we use at Deer Designer.
Every time you come across our posts online, you will definitely recognize us not only because of our iconic deer mascot, Buckley, but also because of our colors.
Just like us, having an established color palette can help people recognize your brand style better.
A new color palette can easily refresh your brand’s look and feel.
If your current color scheme feels dull, we can introduce vibrant and complementary colors that resonate with your audience and make your brand stand out.
Typography revamp
Do you notice how fonts convey personality?
Choosing the right typography can enhance your brand’s message and readability.
If your fonts are hard to read or don’t match your brand’s tone, we can select new fonts that are more readable and align with your brand’s voice.
Here’s a sneak peek into what you should consider when choosing a brand font:
➡️Choosing the best font for your brand: a key aspect in brand guides
Update your website design with our outsource web design team
Your website is often the first point of contact for potential clients.
When they look for your product or service online, they are led to your website.
Keeping it updated and user-friendly is essential for making a good impression.
After all, any visitor who stumbles upon a design that hasn’t been updated for a while might think the business is no longer active!
Here are some things we can update for you:
Fixing the visual design of your home page
The homepage sets the tone for your entire site.
A well-designed home page can make people take their time to browse your site.
A poorly done home page can make them bounce away to look for better options in the search results.
Let us help you create a fresh homepage design that can improve navigation and user engagement.
If your homepage feels cluttered, we can redesign it to be more clean and organized, making it easier for visitors to find what they’re looking for.
Mobile optimization
With the increasing use of mobile devices, it’s more important than ever to keep your site mobile-friendly.
After all, people are more likely to search for your site on their phones instead of taking the time to sit down in front of a desktop.
If your site is not optimized for mobile browsing, they will just leave!
We can help ensure a seamless experience across all devices with mobile-friendly and adaptive web design concepts.
Redesign your landing page
Your landing pages are the key to conversions.
This is where you lead people to sign up for your service or email promotions.
You have to make sure you have an attractive and effective design to boost your lead generation efforts.
If you’re launching a new service, we can create a compelling landing page that highlights its benefits and encourages visitors to take action.
Update your social media effectively with our graphic designers
Every brand is on social media trying to compete for attention online and it can be even harder for your brand to make an impact if you haven’t made a social media post in months!
For some, social media profiles can be more important than actual websites.
People often just search for the social media profiles of the brands or services they want to check out.
If you don’t keep this updated, people might assume you are out of business!
That pinned post from way back in 2019 is just not going to do the trick.
You can request social media design tasks that can help you stand out and connect with your audience.
Here are some ways we can update your social media page:
Social media profile
Your profile picture and banners are the first thing people see when they check out your profile.
You have to make sure it is up-to-date with the right contact information.
Our designers also have the design skills to keep them updated with current design trends and new social media image sizes.
Social media posts
Consistent and visually appealing posts can enhance your social media presence.
You don’t want to miss out when your competitors are already out there curating their feeds and building audience engagement on their social media posts.
We can design a series of posts with your branding that highlight your services, share client testimonials, or showcase behind-the-scenes content.
Stories and highlights
Stories and highlights on platforms like Instagram offer unique opportunities for engagement with your audience.
You can give your audience a look at your behind-the-scenes and daily updates.
We can design custom story templates and highlight covers that align with your brand and keep your profile looking cohesive.
This can include highlights for your menu, services, pricing, reviews, etc.
Ad campaigns
You can also be more proactive in promoting your brand through paid advertising.
Eye-catching ad creatives are important if you want to create successful online advertising campaigns.
If you’re running a promotion, we can create visually striking ad graphics that capture attention and drive clicks.
Use our outsource graphic design service to create merch
Who doesn’t love to take a sip from a mug with their own brand on it or stick a cute image of their brand illustration on their items?
We sure do love our own merch!
Branded merchandise can serve as both promotional tools to widen your reach and additional revenue streams.
You can sell them to your loyal followers or give them away to promote your brand name and increase your reach.
Custom designs can make your merchandise more appealing.
Whether you are creating custom stickers, shirts, hoodies, or accessories, or updating the packaging design of your existing products, our designers can make sure you are up to date with the latest design trends.
Choosing the right thumbnails to boost your engagement rates
Sometimes thumbnails play a bigger role in attracting viewers to your videos or blog posts than the actual content itself.
It’s like having a really great product without the right packaging.
People won’t purchase your cereal off the grocery shelf if it doesn’t stand out from the other cereal boxes on the aisle.
A well-designed thumbnail can significantly increase click-through rates.
Our professional graphic designers can design custom thumbnails that include compelling visuals and text, enticing viewers to click on your videos or blog posts.
The design solution that gives you engaging email designs
Yes, email marketing remains a powerful tool for reaching your audience.
Can you tell from the amount of email promotions you get in your inbox daily?
If your email marketing attempts haven’t been working well for a while, despite a high open rate, it may be a sign that you need better-designed emails.
People might be enticed by your email copy and messaging, but the content is not enticing them enough.
Having a well-designed email template and promotional banner can boost engagement and conversion rates in your email marketing campaigns.
If you’re running a sale, we can create promotional banners that draw attention to the discount and encourage recipients to click through to your site.
Custom icon design work and other web design outsourcing options
Given that a lot of people are just using the same icon assets online, it stands out when a website, app, or brand’s icons are custom-made.
It gives off the impression that the brand cared to have an in-house designer or design agency meticulously do this part of a design that is often overlooked.
Custom icons can also enhance the user experience on your website or app, making navigation more intuitive and visually appealing.
Our team of designers can design a set of custom navigation icons that match your brand’s style and improve the overall user experience on your site.
If you offer multiple services, we can also create icons for each one, making it easier for visitors to understand and explore your offerings.
Graphic design outsourcing to handle your print design needs
Even though we do most of our daily activities online, print materials remain important for many businesses.
After all, it is a great way to establish authority in your field.
Anybody can create a social media post online, but not everybody can design and lease an entire billboard to promote their products or services.
High-quality print designs can enhance your brand’s offline presence and leave a lasting impression.
We can take care of the following print design projects for your brand:
Business cards
A well-designed business card can make a strong impression at networking events.
A nice, firm handshake paired with a pleasant greeting and handing over a well-made business card?
Damn, this guy must mean business!
Stand out among the other generic business card designs with a creative and on-brand business card.
We can create business cards with a unique design that reflects your brand’s identity.
Brochures and flyers
Attractive brochures and flyers can effectively communicate your message and promote your services.
Don’t be part of the brochures and flyers that just get thrown out in the trash bins.
We can design eye-catching brochures that highlight your portfolio and services, perfect for distributing at events or sending to potential clients.
Posters and banners
You might only remember to make these whenever you attend an in-person event.
Don’t worry, we can handle it!
If you’re participating in a trade show, we can design large-format posters and banners that draw attention and showcase your brand effectively.
Take advantage of your unlimited graphic design subscription
You don’t have to feel like you’re wasting your unlimited design service subscription.
There are several graphic design needs you can take care of when your company isn’t as busy meeting client deadlines.
Whether it’s a brand refresh, a website update, engaging social media graphics, or eye-catching merchandise, our designs can improve your business.
Remember, as an on-demand design service, we’re here to support you with all your design needs.
Don’t hesitate to reach out and request the designs that will help your brand shine.
With a little creativity and the right design partner, you can make the most of your subscription and keep your brand looking its best year-round.
Do you need more design request ideas?
Here are some guides that can help:
➡️Turn your design subscription into a money-making machine: Top passive income ideas
➡️7 Ways to get the most out of your Deer Designer subscription
➡️Redefining success: leveraging design outsourcing for maximum ROI
If you’re on our agency plan, you can also consult with your creative director to get more insights for future design projects!
